Dr. Indrajit Ghosal

Associate Professor · Management

Brainware University

Author

APID

8088

ORCID

0000-0003-0744-2672

Scopus

57211293308

Google Scholar

https://scholar.google.com/citations?user=O4RrJEAAAAAJ

Location

Kolkata, West Bengal, India

Expertise

Entrepreneurship, Digital Marketing, AI, Consumer behaviour, Ecommerce, Supply chain

Areas of interest

AI,Entrepreneurship, Digital Marketing, Consumer behaviour, Ecommerce, Supply chain

Member since

September 2024

Publications

1. Application of metaverse in higher education: a systematic literature review and bibliometric analysis, Forecasting buying intention through Artificial Neural Network: An Algorithmic solution on Direct to Consumer Brands